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How it works

From yesterday’s tools to this morning’s paper.

Seven steps, every night. You do the first one once. The rest happens while you sleep, and every sentence keeps a link to where it came from.

The pipeline

One durable workflow per edition.

Each step is checkpointed and safe to retry. If something stalls at 3am, it picks up where it left off, not from scratch.

  1. 01
    Once · about 2 minutes

    Connect

    Sign in to your tools with OAuth. Gong, HubSpot, Salesforce, Slack, Linear, Stripe, or your own systems through a custom MCP server or a signed webhook.

    • Read-only access, scoped to what the paper needs
    • Exclude channels, people and topics before anything is read
    • Each source lists the beats it covers
  2. 02
    Overnight

    Collect

    After midnight in your time zone, we pull yesterday’s calls, deals, releases, tickets and messages, and normalize them into one kind of item.

    • Redactions and exclusions apply before any model sees a word
    • Everything is sealed into a hashed, encrypted evidence pack
    • If a source comes back incomplete, the paper says so
  3. 03
    Story budget

    Rank

    Facts become candidate stories, scored on consequence, novelty, evidence and the human detail. The best one leads.

    • Repeats from the last five issues run only as real follow-ups
    • Quiet day? Fewer stories, said honestly. No quotas
    • Editors can see and override the budget
  4. 04
    House style

    Write

    A strong model writes headlines, stories, the email teaser and an audio script, in your house style and one of 5 tone presets.

    • Numbers are written as tokens and filled in by code
    • Your rules apply: “say customers, never clients”
    • Banned phrases stay banned. No “a testament to”
  5. 05
    Gates, not vibes

    Verify

    Every edition passes code checks first, then a separate model that sees only the claim and its evidence.

    • Numbers recomputed by code, every one
    • Quotes must match the source word for word, from the right speaker
    • Sensitive topics are held or dropped by your policy
  6. 06
    Optional

    Approve

    Let it publish itself, approve every edition, or publish automatically unless something is flagged. The galley shows exactly what will go out.

    • Approve from Slack or email in one tap
    • Any edit after approval needs a fresh approval
    • Fix a sentence once and make it a house rule
  7. 07
    7:30am

    Deliver

    The paper lands by email, Slack or Teams before the first coffee, with an audio edition and a permanent, searchable archive.

    • If chat fails, email still goes
    • Audio never holds up the paper
    • More than 30 minutes late? You’re credited automatically
Tone presets

Same news. Your voice.

Pick a tone, then refine it with your own rules. Here is one Tuesday at Northwind, written five ways.

  • Classic newspaper

    01
    Northwind signed three new customers on Tuesday, led by a $55,000 agreement with Harbor Freightworks.

  • Smart brevity

    02
    Three new customers. $93K in new ARR. Harbor Freightworks led with $55K. Why it matters: Q4 opens strong.

  • Warm & conversational

    03
    What a Tuesday: three new customers joined Northwind, and Harbor Freightworks led the way with a $55,000 agreement.

  • Executive briefing

    04
    Bookings: $93K across 3 new logos (Harbor Freightworks $55K). Implication: Q4 pipeline conversion ahead of plan.

  • Playful

    05
    The bell rang three times on Tuesday. Harbor Freightworks rang it loudest, at $55,000.

  • Add rules in plain English: “Never report deals under $5,000.” “Celebrate the team, not individuals, for losses.” Corrections you make become rules too.

    House style
Sections

Beats with rules, not prompts.

Each section knows what feeds it and what it must never do. Turn them on, reorder them, or write your own.

  • New Customers & Expansions

    On by default

    Signed deals, new logos and expansions.

    RuleReport signed and closed business only; never present pipeline as revenue.

  • Customer Calls

    On by default

    What happened in yesterday's most consequential customer conversations.

    RuleBe specific about what the customer is trying to do.

  • What Customers Are Saying

    On by default

    Direct, verbatim customer quotes and feedback.

    RuleQuotes must be verbatim and spoken by a customer.

  • Product & Engineering

    On by default

    What shipped and what it changes for customers.

    RuleReport shipped work, not ticket churn.

  • Competitors & Buying Decisions

    On by default

    How customers weigh alternatives.

    RuleReport what customers said; no speculation about competitors.

  • Support & Customer Health

    Optional

    Trends in support, adoption and risk.

    RuleDescribe trends, never blame individuals.

  • Team News

    On by default

    New hires, anniversaries, promotions and shout-outs.

    RuleCelebrate people warmly and specifically.

  • Revenue & Targets

    On by default

    The scoreboard, computed from source data.

    RuleNumbers are computed by code with explicit periods.

  • The Bigger Picture

    Optional

    Analysis of the last 14 days versus the 14 before.

    RuleInclude counter-evidence.

  • Call of the Day

    Optional

    One great customer conversation.

    RulePositive and specific, no forced praise.

Templates

5 ways to set the type.

Every template renders the same edition for the web, email (Outlook included), PDF and a chat card. Your logo, your colors, your masthead.

Connect one source. Read yesterday’s paper in ten minutes.

Your preview edition is free, and so are your first 10 editions after it.

Start free: 10 editions on usSee your paper